Cracking Broadcast Coverage: Strategies to get spokespeople in the spotlight
In the fast-paced world of communications, achieving broadcast coverage can often feel like an uphill battle. Every professional in this industry has...
Find out how Resonance combines the art of storytelling with innovation, behavioural science, data science and first-hand technology expertise to deliver business outcomes.
We have entered a new epoch, one defined by data and AI. As industries increasingly rely on data to differentiate themselves from competitors and drive decision making, so too does the need for clear, precise, and impactful communication increase.
Resonance ensure messages are not only heard but resonate with the right audience, making them uniquely positioned to serve businesses in this transformative age.
"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy."
Our Approach
We pride ourselves on taking a unique and innovative approach to every project we undertake. Our team of experts combines their extensive knowledge and experience to deliver exceptional results for our clients.
Our Expertise
We have a deep understanding and mastery of our craft. Our team of experts brings a wealth of knowledge and experience to the table, allowing us to tackle any project with confidence and precision.
We stay ahead of the curve by constantly staying updated on the latest industry trends and technologies. This enables us to provide innovative solutions that exceed expectations.
Our Vision
We envision a world where businesses thrive and excel, empowered by our innovative solutions and strategic approach. Our goal is to not only meet but exceed the expectations of our clients, helping them achieve their business objectives and stay ahead of the competition.
Every brand has its challenges, we're here to help.
Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.
With a proven track record of success, Resonance is your trusted partner for all your technical needs.
From AI to Cloud, Resonance proudly boasts a team of seasoned professionals with an unrivalled depth of technical expertise.
"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"
Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.
With a proven track record of success, Resonance is your trusted partner for all your marketing needs.
Resonance works with the challengers, the rebels and the innovators. Read about some of our work.
Resonance built a campaign built around Github data to find new insights around contribution to open source by the hyperscalers.
Resonance raised the national profile of this Bletchley Park-based museum to drive visitors and publicise its important mission to preserve the history of computing.
Data and insights have never been more crucial in a world plagued with uncertainty and complexity.
Resonance interviewed 100 analyst relations professionals and found Analyst Relations (AR) has become a central force that brings strategic, competitive edges to businesses.
"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in"
Wavelength is our regular podcast bringing you influential voices in B2B technology from journalists to marketing leaders .
Listen to our episode where we interviewed Seb Moss of DataCenterDynamics on all things Data Centre-related
Resonance is a B2B tech PR, AR and content marketing consultancy that helps brands grow.
Our passion and energy comes from the blurring of corporate reputation management and demand generation.
We are technology, business and communications experts made up of a team of computer scientists, journalists and marketing communication specialists.
"Resonance is a group of technology, business and communications experts"
Resonance is a proud member of the PRCA and holds its CMS accreditation. Our founding team members hold senior positions on the PRCA Council helping to share the future of the PR industry.
We're always on the look-out for great talent to join the team. If you're an exceptional Account Director, Account Manager - or a grad looking to build a career in Tech PR - then get in touch!
Find out more about our culture and the values that everyone who works for us embodies.
Attracting and retaining talent in the comms industry has never been easy. However, following a boom in movement earlier this year as economic optimism built, we’re now witnessing a lull, with the number of active PR roles far outweighing the number of candidates available.
As an industry, we have a problem and it’s imperative that we take a step back to understand what we should be doing – how do we attract talent within the PR industry, and retain it in today’s world? What do we need to change?
A few years back, talent attraction was all about the benefits package on offer, with every company adding quirky benefits – from office ping pong tables to morning laughing yoga sessions – in an effort to not only attract the best team members but to also inspire, engage and motivate existing team members.
But, following 18 months of disruption as a result of the pandemic, it seems more and more people are increasingly interested in opportunities with organisations that place trust and transparency high up on the agenda – or at least this is what we’re seeing anyway!
Over the past six months, almost every time I log in to LinkedIn, I see articles, posts and comments about how it’s simply not good enough for companies to advertise jobs stating ‘competitive salary’ in the salary range. Candidates want to know before they apply that they’ll be fairly rewarded for the work they do – and rightly so.
This sentiment was also echoed at a recent team day, which saw the whole team come together for the first time since the beginning of the pandemic. It was a fantastic day in which our goals for the year ahead were set out, we had guest speakers inspire us, we had team challenges build our teamwork, and we followed the day with a merry evening!
During the day, we discussed what it was that attracted everyone to the company and how we can build on this to continue bringing in and nurturing remarkable talent. Unsurprisingly, this point of transparency when it comes to paying was brought up.
We listen to the industry, but more importantly, we listen to the people within our company. Talented people are at the heart of everything we do, and we wouldn’t be the company we are today without the exceptional individuals that make up our team.
We benchmark against recruitment firm, Reuben Sinclair’s average tech agency salary bands, ensuring what we offer actually is competitive against this, and above those averages.
Alongside our competitive salaries, we also offer a wide range of benefits to help you build a career with us:
We’re currently actively recruiting at all levels. If you’re curious about technology and want to work for a business that places trust and transparency at the heart of everything it does, while focusing on your career development, I’d love to hear from you.
I’m passionate about building an intrapreneurial and exceptional team through focusing on development and creating a place where everyone loves to work. Come and join us on this journey!
Jessica Davis
Head of PR
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