Case study · Research launch · OpenOcean
26 top-tier stories for OpenOcean's State of Quantum report, from Politico to VentureBeat.
OpenOcean, one of Europe's leading venture capital firms, wanted to show its expertise in quantum technology, one of tech's trickiest topics. With partners IQM and Lakestar it published The State of Quantum, and Resonance drafted the report and releases, coordinated the organisations involved and led global media pitching.
26pieces of top-tier coverage in national and business publications
3years as OpenOcean's PR partner when the case study was written
The coverage
State of Quantum 2024 report
Published by OpenOcean with IQM and Lakestar
A hard subject, widely read
Quantum made readable
Resonance drafted the report whitepaper and the press releases, turning the quantum landscape, its challenges and its opportunities into a story journalists could use.
Several organisations, one launch
Several organisations were involved in producing and distributing the report. Resonance managed the stakeholders and coordinated with the other agencies.
National, business and tech titles
Global pitching secured 26 pieces of top-tier coverage, including Politico, Sifted, The Next Web, VentureBeat and The Register.
Who ran it
Senior people, close to the work.
The Resonance senior team planned and ran this programme, from the first conversation about what the market needed to believe to the last piece of coverage.
The old page does not say which edition of the report the 26 pieces relate to. Its images show both the 2022 and 2024 editions.