Design the position, build earned influence, manage the conversation, measure what moved. Run together, or one at a time.
Positioning, media relations, analyst and influencer programmes, executive visibility, research-led campaigns, AI visibility, crisis readiness.
Reputation, risk, revenue and relationships, reported live rather than rebuilt at the end of the month.
A strategic communications consultancy for complex B2B businesses in technology, professional services and financial services.
Twenty-eight client stories: funding moments, category narratives, research-led campaigns and long-term programmes.
The PROps platform behind every Resonance programme: one view of how a brand shows up across media, social and AI answer engines.
Research, evidence and practical counsel on reputation, risk, revenue and relationships.
For years, the whitepaper was the downloadable proof that your brand had something serious to say. It sat at the centre of countless comms ...
Analyst Relations (AR) has long been a critical discipline for tech and B2B companies. When done well, AR:
There’s a shift happening in comms. The days of relying purely on gut instinct and good ideas are giving way to something smarter, where ...
“Can you prove the ROI on this investment?”
In Laura’s last blog post, she explored why Share of Voice (SOV) is the PR metric even the CFO will love. It proves value, benchmarks ...
Social is still a priority channel for B2B marketing, but, as with all channels, it is under the microscope more than ever.
