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Resonance
What we do
The system Four disciplines, one programme

Design the position, build earned influence, manage the conversation, measure what moved. Run together, or one at a time.

Engagements What you can engage us for

Positioning, media relations, analyst and influencer programmes, executive visibility, research-led campaigns, AI visibility, crisis readiness.

Proof Measured in board terms

Reputation, risk, revenue and relationships, reported live rather than rebuilt at the end of the month.

Who we are
Who we are We're the developers of reputation.

A strategic communications consultancy for complex B2B businesses in technology, professional services and financial services.

About Resonance →
The consultancy
  • What we believeWhy communications belongs on the boardroom agenda
  • Senior teamLondon and Manchester
  • How we workSenior, curious and close to the truth
  • Our evolutionFrom consultancy to system
Our offices The Resonance London office at Aldwych House LondonAldwych House, 71-91 Aldwych, WC2B 4HN The Resonance North office at Dalton Place, Manchester Manchester29 John Dalton Street, M2 6FW
Meet Resonance North → Come and see us →
Work
Selected work Reputation, built and measured.

Twenty-eight client stories: funding moments, category narratives, research-led campaigns and long-term programmes.

Browse all work → Need UK B2B Tech PR? →
By sector
  • Technology
  • Cybersecurity
  • Fintech
  • SaaS
  • Enterprise technology
Featured story Civo · Cloud infrastructure From the Ofcom cloud report to data sovereignty How a challenger cloud provider took on the hyperscalers in a live policy debate, then led the sovereignty conversation. Read the story → How we measure impact →
Agentcy
Agentcy, built by Resonance Brand visibility, built for the AI era.

The PROps platform behind every Resonance programme: one view of how a brand shows up across media, social and AI answer engines.

How Resonance uses Agentcy →
The platform
  • Media and influence intelligenceNews monitoring, a journalist CRM and influencer tracking
  • AI visibilityHow ChatGPT, Perplexity, Claude and Gemini describe you
  • AgentcyAIAn always-on account manager, signed off by people
Explore
  • Agentcy ResearchOn-demand primary research, from question to report
  • Open-source AI visibilityFree, self-hostable LLM brand tracking
Request a walkthrough →
Insights
Insights Thinking for the boardroom agenda.

Research, evidence and practical counsel on reputation, risk, revenue and relationships.

All insights →
Explore
  • Latest articlesFresh thinking from the practice
  • Research libraryOriginal studies and practical guides
  • Measuring impactReputation in the terms boards use
  • Agentcy ResearchCommission primary research
Latest 16 September 2026 With AI answers, are we chasing the changes we see and forgetting the fundamentals? Last month, news resonated across the comms community that Reddit had suddenly dropped out of ChatGPT’s citations. ... Read the article →
Contact
What we do Who we are Work Agentcy Insights Contact

Privacy policy

How Resonance Global Ltd collects, uses and protects the personal data you share with us through this website, and the rights you have over it.

On this page

  • Definitions and interpretation
  • Scope
  • Data we collect
  • Your rights
  • Other websites and ownership
  • Cookies
  • General

This privacy policy was created on 1 January 2023.

Definitions and interpretation

In this privacy policy, the following definitions are used:

Data
collectively all information that you submit to Resonance Global Ltd via the Website. This definition incorporates, where applicable, the definitions provided in the Data Protection Laws.
Cookies
a small text file placed on your computer by this Website when you visit certain parts of the Website and/or when you use certain features of the Website. Details of the cookies used by this Website are set out in the Cookies section below.
Data Protection Laws
any applicable law relating to the processing of personal Data, including but not limited to the GDPR, and any national implementing and supplementary laws, regulations and secondary legislation.
GDPR
the UK General Data Protection Regulation.
Resonance Global Ltd, we or us
Resonance Global Ltd, a company incorporated in England and Wales with registered number 07661816, whose registered office is at 119 Queenstown Road, London, SW8 3RH.
UK and EU Cookie Law
the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended by the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011 and the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2018.
User or you
any third party that accesses the Website and is not either (i) employed by Resonance Global Ltd and acting in the course of their employment or (ii) engaged as a consultant or otherwise providing services to Resonance Global Ltd and accessing the Website in connection with the provision of such services.
Website
the website that you are currently using, https://www.resonancecrowd.com, and any sub-domains of this site unless expressly excluded by their own terms and conditions.

In this privacy policy, unless the context requires a different interpretation: the singular includes the plural and vice versa; references to sub-clauses, clauses, schedules or appendices are to those of this privacy policy; a reference to a person includes firms, companies, government entities, trusts and partnerships; “including” is understood to mean “including without limitation”; a reference to any statutory provision includes any modification or amendment of it; and the headings and sub-headings do not form part of this privacy policy.

Scope

This privacy policy applies only to the actions of Resonance Global Ltd and Users with respect to this Website. It does not extend to any websites that can be accessed from this Website, including any links we may provide to social media websites.

For the purposes of the applicable Data Protection Laws, Resonance Global Ltd is the data controller. This means that Resonance Global Ltd determines the purposes for which, and the manner in which, your Data is processed.

Data we collect

We may collect the following Data, which includes personal Data, from you:

  • IP address (automatically collected);
  • web browser type and version (automatically collected);
  • operating system (automatically collected);
  • the name, email address, company, job title and message you give us when you complete a form on the Website.

How we collect Data

We collect Data in two ways: data that is given to us by you, and data that is collected automatically.

Data given to us by you is collected when you contact us through the Website, by telephone, post, email or any other means, and when you choose to receive marketing communications from us.

Data collected automatically includes information about your visit to the Website: your IP address, the date, times and frequency with which you access the Website, and the way you use and interact with its content. We also collect Data automatically through cookies, in line with the cookie settings in your browser.

How we use Data

Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service and experience when using our Website. Specifically, Data may be used by us to respond to an enquiry you have sent us and to send marketing materials by email that may be of interest to you.

We may use your Data for the above purposes where we consider it necessary for our legitimate interests. If you are not satisfied with this, you have the right to object in certain circumstances; see Your rights below.

For direct marketing by email we need your consent, whether by opt-in or soft opt-in. Soft opt-in consent applies where you have previously engaged with us, for example by asking us for details of a service, and we are marketing similar services. Under soft opt-in consent we will take your consent as given unless you opt out. For other types of e-marketing we will ask for your explicit consent. You can withdraw consent at any time; see Your rights below.

Who we share Data with

We may share your Data with our employees, agents and professional advisers, and with the service providers that host this Website and our customer relationship management system, in each case in accordance with this privacy policy.

Keeping Data secure

We use technical and organisational measures to safeguard your Data. Access to accounts is controlled by a unique user name and password, and Data is stored on secure servers. These measures include measures to deal with any suspected data breach. If you suspect any misuse, loss or unauthorised access to your Data, please tell us immediately at hello@resonancecrowd.com.

For detailed guidance on protecting your information, computers and devices against fraud, identity theft, viruses and other online problems, see getsafeonline.org, which is supported by HM Government and leading businesses.

How long we keep Data

Unless a longer retention period is required or permitted by law, we will only hold your Data on our systems for the period necessary to fulfil the purposes set out in this privacy policy, or until you ask us to delete it. Even once deleted, Data may persist on backup or archival media for legal, tax or regulatory purposes.

Your rights

You have the following rights in relation to your Data:

  • Right to access — to request copies of the information we hold about you at any time, or that we modify, update or delete it. We will not charge you for access unless a request is manifestly unfounded or excessive. Where we are legally permitted to refuse a request, we will tell you why.
  • Right to correct — to have your Data rectified if it is inaccurate or incomplete.
  • Right to erase — to request that we delete or remove your Data from our systems.
  • Right to restrict our use of your Data — to block us from using your Data, or to limit how we use it.
  • Right to data portability — to request that we move, copy or transfer your Data.
  • Right to object — to object to our use of your Data, including where we use it for our legitimate interests.

To make an enquiry, exercise any of these rights, or withdraw your consent to the processing of your Data, please contact us at hello@resonancecrowd.com.

If you are not satisfied with the way we handle a complaint about your Data, you may be able to refer it to the relevant data protection authority. In the UK this is the Information Commissioner's Office, at ico.org.uk.

It is important that the Data we hold about you is accurate and current. Please tell us if it changes during the period for which we hold it.

Other websites and ownership

Links to other websites

This Website may provide links to other websites. We have no control over those websites and are not responsible for their content. This privacy policy does not extend to your use of them, and you are advised to read their privacy policy before using them.

Changes of business ownership and control

Resonance Global Ltd may from time to time expand or reduce its business, and this may involve the sale or transfer of control of all or part of the company. Data provided by Users will, where it is relevant to any part of the business transferred, be transferred with it, and the new owner or controlling party will be permitted under the terms of this privacy policy to use the Data for the purposes for which it was originally supplied. We may also disclose Data to a prospective purchaser of our business or any part of it. In each case we will take steps to ensure your privacy is protected.

Cookies

This Website may place and access certain Cookies on your computer. We use Cookies to improve your experience of using the Website, and we have taken steps to ensure your privacy is protected. All Cookies used by this Website are used in accordance with current UK and EU Cookie Law.

Before the Website places Cookies on your computer you will be shown a message asking for your consent. You may deny consent, although certain features of the Website may then not work fully or as intended.

The types of cookie this Website may place
Type of cookiePurpose
Strictly necessaryRequired for the operation of the Website, for example to let you sign in to secure areas.
Analytical and performanceAllow us to recognise and count visitors and see how they move around the Website, so we can improve how it works.
FunctionalityRecognise you when you return, so we can personalise content and remember your preferences.

The cookies we use

We have tried to make this list complete and current. If you think we have missed a cookie, or you spot a discrepancy, please tell us.

Cookies in use on this Website
CookieWhy we use it
HubSpot site analyticsWe rely on aggregated personal data captured and jointly processed by HubSpot to generate and view reports that help us understand how visitors use the Website.
Google cookies (DoubleClick, GA Audiences, Google Analytics and Google Tag Manager)We rely on personal data captured and jointly processed by Google in our legitimate interests, in their words, to understand site and app users and to check the performance of marketing, content and services.

You can enable or disable Cookies in your browser. Most browsers accept Cookies by default, and this can be changed in your browser's help menu. You can also delete Cookies at any time, though you may lose settings that let you use the Website more quickly and efficiently. For general information about cookies, including how to disable them, see aboutcookies.org.

General

You may not transfer any of your rights under this privacy policy to another person. We may transfer our rights under this privacy policy where we reasonably believe your rights will not be affected.

If any court or competent authority finds that any provision of this privacy policy, or part of a provision, is invalid, illegal or unenforceable, that provision or part-provision will to the extent required be deemed deleted, and the validity and enforceability of the other provisions will not be affected.

Unless otherwise agreed, no delay, act or omission by a party in exercising any right or remedy will be deemed a waiver of that, or any other, right or remedy.

This agreement is governed by and interpreted according to the law of England and Wales. All disputes arising under it are subject to the exclusive jurisdiction of the English and Welsh courts.

Changes to this privacy policy

Resonance Global Ltd may change this privacy policy as we consider necessary from time to time, or as required by law. Any changes will be posted on the Website, and you are deemed to have accepted the terms of the privacy policy on your first use of the Website following the change. You may contact us by email at hello@resonancecrowd.com.

Attribution

This privacy policy was created using a document from Rocket Lawyer.

If you have a question about anything in this policy, email privacy@resonancecrowd.com.

Resonance

Strategic communications for complex B2B businesses. We design reputation, build it, manage it and measure it.

What we do
  • The system
  • Engagements
  • B2B tech PR agency, UK
  • What it costs
  • Sectors
  • Measurement
  • Agentcy
Company
  • Who we are
  • Work
  • Insights
  • Impact
  • Contact
Where we work
  • Technology
  • Cybersecurity
  • Fintech
  • SaaS
  • Enterprise technology
  • Professional and financial services
  • Venture and portfolio
ResonanceInbound Our HubSpot practice. Inbound marketing, ABM, RevOps and portal work.
Resonance
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