Insights From Resonance

Our latest blogs and news

Jamie Nightingale

The trusted partner for B2B technology CMOs on their journey to success through inbound marketing, analyst relations, content marketing, and public relations.

2 min read

The Evolution of the PESO Model

The PESO model has been invaluable to marketers and communicators. By integrating Paid, Earned, Shared, and Owned (PESO) media into a unified strategy, the model helped communicators transcend silos and create campaigns that were greater than the...

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2 min read

Leveraging broadcast appearances as part of an effective communications strategy

Broadcast interviews can seem like fleeting moments: a single segment, a one-off chance to speak directly to a wide audience. However, their true...

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2 min read

The 4 Biggest Trends in Data & Analytics in 2023

In today's digital age, data and analytics (D&A) play a crucial role in driving business success. Staying informed about the latest trends in data...

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