Skip to the main content.
For The Challengers. The Rebels. The Innovators.


Public Relations
Analyst Relations
Social Listening

Find out how Resonance combines the art of storytelling with innovation, behavioural science, data science and first-hand technology expertise to deliver business outcomes.


We have entered a new epoch, one defined by data and AI. As industries increasingly rely on data to differentiate themselves from competitors and drive decision making, so too does the need for clear, precise, and impactful communication increase.

Resonance ensure messages are not only heard but resonate with the right audience, making them uniquely positioned to serve businesses in this transformative age.


tom-1"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy."

Our Approach

We pride ourselves on taking a unique and innovative approach to every project we undertake. Our team of experts combines their extensive knowledge and experience to deliver exceptional results for our clients.

Our Expertise

We have a deep understanding and mastery of our craft. Our team of experts brings a wealth of knowledge and experience to the table, allowing us to tackle any project with confidence and precision. 

We stay ahead of the curve by constantly staying updated on the latest industry trends and technologies. This enables us to provide innovative solutions that exceed expectations.

Our Vision

We envision a world where businesses thrive and excel, empowered by our innovative solutions and strategic approach. Our goal is to not only meet but exceed the expectations of our clients, helping them achieve their business objectives and stay ahead of the competition.



AdobeStock_565367297 (1)

Every brand has its challenges, we're here to help.

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your technical needs. 

Explore our solutions to your marketing challenges.

From AI to Cloud, Resonance proudly boasts a team of seasoned professionals with an unrivalled depth of technical expertise.

tom-1"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your marketing needs. 

Read our Case Studies

Resonance works with the challengers, the rebels and the innovators. Read about some of our work.


Aiven was looking to cement its open source credits, Resonance analysed terabytes of Github data to create a PR news story.


When Google and Yahoo announced upcoming changes to their email policies, Resonance leveraged the news to raise EasyDMARC's global presence.

Insights from Resonance


News and views from the Resonance team.


Data and insights have never been more crucial in a world plagued with uncertainty and complexity.

Resonance interviewed 100 analyst relations professionals and found Analyst Relations (AR) has become a central force that brings strategic, competitive edges to businesses.


Claire-1"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in"

Wavelength is our regular podcast bringing you influential voices in B2B technology from journalists to marketing leaders .

Listen to our episode where we interviewed Seb Moss of DataCenterDynamics on all things Data Centre-related

Seb Moss Wavelength


Resonance is a B2B tech PR, AR and content marketing consultancy that helps brands grow.

Our passion and energy comes from the blurring of corporate reputation management and demand generation.

We are technology, business and communications experts made up of a team of computer scientists, journalists and marketing communication specialists.

Jess"Resonance is a group of technology, business and communications experts"

prcacouncil2023  CMS

Resonance is a proud member of the PRCA and holds its CMS accreditation. Our founding team members hold senior positions on the PRCA Council helping to share the future of the PR industry.


We're always on the look-out for great talent to join the team. If you're an exceptional Account Director, Account Manager - or a grad looking to build a career in Tech PR - then get in touch!


Find out more about our culture and the values that everyone who works for us embodies.

2 min read

The 4 Biggest Trends in Data & Analytics in 2023

The 4 Biggest Trends in Data & Analytics in 2023

In today's digital age, data and analytics (D&A) play a crucial role in driving business success. Staying informed about the latest trends in data and analytics is essential to harness the power of data-driven decision-making.

Communications is no exception to this, whether it be PR, AR or marketing. Not only does it demonstrate to your target audiences that you’re at the cutting edge of the tech landscape, but data can also greatly enhance your storytelling.

From managing AI risk to observability, here are our top data and analytics trends of 2023 and how you can capitalise on them.


1. Value Optimization

Data and analytics leaders often face challenges when it comes to expressing the value they can bring to the organisation in business terms. Ultimately, not everyone is as well versed in data as those who work in D&A. In 2023, we've seen a huge uptake in trying to address this issue through value optimisation.

Learning how to visualise data stories can be a huge asset in this regard, helping to bridge the knowledge gap between the experts and everyone else. By crafting compelling value stories, PR and marketing professionals can support D&A leaders in establishing clear connections between data initiatives and the organisation's mission-critical priorities. This enables better communication and alignment between the D&A function and business objectives.


2. Managing AI Risk

With the increasing adoption of artificial intelligence (AI), companies are exposed to new risks: including ethical dilemmas and data poisoning. Managing AI risks goes beyond mere compliance with regulations. It requires effective AI governance and responsible practices to build trust among stakeholders. With data being the foundation of AI, many database managers may end up taking the lead in mitigating this risk.

With risk comes opportunity. Leading the charge on an organisation’s adoption of AI may increase the stakeholder value of D&A, especially when communicated through internal comms. Comms professionals will need to build their understanding of AI in tandem with the progression of the technology.


3. Observability

Observability is a critical characteristic that allows D&A systems' behaviour to be understood and questions about their performance to be answered. All stakeholders want to gain a better understanding of the D&A process, due to its various benefits. By leveraging data observability tools, organisations can identify and resolve performance-impacting issues promptly, enabling timely and cost-effective decision-making based on reliable and accurate data.

PR professionals and marketers can set themselves apart from others in their industry by becoming familiar with observability tools, and using them to better understand the data that enhances their stories.


4. Data Sharing Is Essential

Data sharing, both internally and externally, has become an integral part of successful D&A strategies. Internally, the democratisation of data between departments and subsidiaries fosters collaboration and empowers teams with a comprehensive view of the organisation's operations.

Externally, sharing data with trusted partners and stakeholders creates opportunities for innovation and growth, with media being a key stakeholder. There are many ways to effectively share data, such as interactive infographics, media alerts, and webinars.

Incorporating unique organisational data into PR, AR, and inbound marketing gives added weight to all forms of communications. It’s easy to claim a trend is happening, but it’s far more effective to back it up with unique datasets.


Keeping on top of trends

It's vital to understand the evolving trends in data and analytics if you want to stay ahead of the curve. By recognising value optimisation, managing AI risks, embracing observability and fostering data sharing, PRs and marketers can leverage the power of data to drive business growth and establish a competitive edge. Embracing data storytelling as a core competency empowers organisations to leverage the full potential of their D&A capabilities.

To learn how Resonance can help you with your marketing or branding needs, get in touch with us today.