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For The Challengers. The Rebels. The Innovators.

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Find out how Resonance combines the art of storytelling with innovation, behavioural science, data science and first-hand technology expertise to deliver business outcomes.

FOR THE DATA ECONOMY

We have entered a new epoch, one defined by data and AI. As industries increasingly rely on data to differentiate themselves from competitors and drive decision making, so too does the need for clear, precise, and impactful communication increase.

Resonance ensure messages are not only heard but resonate with the right audience, making them uniquely positioned to serve businesses in this transformative age.

 

tom-1"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy."
WHY CHOOSE RESONANCE?

Our Approach

We pride ourselves on taking a unique and innovative approach to every project we undertake. Our team of experts combines their extensive knowledge and experience to deliver exceptional results for our clients.

Our Expertise

We have a deep understanding and mastery of our craft. Our team of experts brings a wealth of knowledge and experience to the table, allowing us to tackle any project with confidence and precision. 

We stay ahead of the curve by constantly staying updated on the latest industry trends and technologies. This enables us to provide innovative solutions that exceed expectations.

Our Vision

We envision a world where businesses thrive and excel, empowered by our innovative solutions and strategic approach. Our goal is to not only meet but exceed the expectations of our clients, helping them achieve their business objectives and stay ahead of the competition.

 

WHAT'S YOUR CHALLENGE?

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Every brand has its challenges, we're here to help.

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your technical needs. 

Explore our solutions to your marketing challenges.
EXPERTISE

From AI to Cloud, Resonance proudly boasts a team of seasoned professionals with an unrivalled depth of technical expertise.

tom-1"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your marketing needs. 

Read our Case Studies
CASE STUDIES

Resonance works with the challengers, the rebels and the innovators. Read about some of our work.

BOOSTING AIVEN'S OPEN SOURCE CREDENTIALS

Aiven was looking to cement its open source credits, Resonance analysed terabytes of Github data to create a PR news story.

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LEVERAGING GLOBAL EMAIL CHANGES TO MAKE A NAME FOR EASYDMARC

When Google and Yahoo announced upcoming changes to their email policies, Resonance leveraged the news to raise EasyDMARC's global presence.

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Insights from Resonance

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News and views from the Resonance team.

Blog
Podcast
Research
RESEARCH:THE EXPANDING ROLE OF ANALYST RELATIONS IN THE DATA-DRIVEN BUSINESS LANDSCAPE

Data and insights have never been more crucial in a world plagued with uncertainty and complexity.

Resonance interviewed 100 analyst relations professionals and found Analyst Relations (AR) has become a central force that brings strategic, competitive edges to businesses.

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Claire-1"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in"
WAVELENGTH BY RESONANCE

Wavelength is our regular podcast bringing you influential voices in B2B technology from journalists to marketing leaders .

Listen to our episode where we interviewed Seb Moss of DataCenterDynamics on all things Data Centre-related

Seb Moss Wavelength

 
RESONANCE

Resonance is a B2B tech PR, AR and content marketing consultancy that helps brands grow.

Our passion and energy comes from the blurring of corporate reputation management and demand generation.

We are technology, business and communications experts made up of a team of computer scientists, journalists and marketing communication specialists.

Jess"Resonance is a group of technology, business and communications experts"

prcacouncil2023  CMS

Resonance is a proud member of the PRCA and holds its CMS accreditation. Our founding team members hold senior positions on the PRCA Council helping to share the future of the PR industry.

JOIN THE TEAM

We're always on the look-out for great talent to join the team. If you're an exceptional Account Director, Account Manager - or a grad looking to build a career in Tech PR - then get in touch!

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Find out more about our culture and the values that everyone who works for us embodies.

2 min read

DMARC, email security, and the war on ransomware

DMARC, email security, and the war on ransomware

2023 has opened with a significant ransomware attack on the UK's critical national infrastructure. The latest ransomware attack on Royal Mail has shut down the postal service's global deliveries, disrupted the plans of countless businesses and families, and acted as a potent reminder of the persistent nature of ransomware threat.

It's not just national institutions at risk of incurring high costs from ransomware. IBM calculates that the average cost of a ransomware attack on an organisation stood at $4.5M in 2022, not including the price of any ransom paid. 

A terrifying part of the ransomware epidemic is that attacks often start with one of the oldest tricks in the malware book: phishing. One report from Deloitte estimates that 91% of all cyberattacks begin with a phishing email to an unwitting victim. Unfortunately, ransomware is no different, with attackers often leaning on sophisticated social engineering and imitation of email domains to trick victims into clicking a link or opening an attachment containing a ransomware package.

So, while many of us treat ransomware as a problem that demands new and sophisticated tools, much of the challenge is simply an extension of fundamental questions around email security. Given this, what email security techniques and tools can harden you against ransomware?


DMARC-ating email domains

With many phishers impersonating colleagues or managers, one of the most effective ways to combat their attempts to inject ransomware is to deprive them of the means to impersonate a company email address. Many phishing attacks are rendered impossible without the ability to send emails that imitate your domain address.

Enter Domain-based Message Authentication, Reporting and Conformance, also known as DMARC. Building on earlier authentication protocols, DMARC automates verifying the legitimacy of received emails, dramatically cutting email spoofing.

DMARC checks the domains of inbound email addresses and ensures that they contain an identifier which corresponds with one attached to a domain's public record. If the identifiers match, then DMARC lets an email proceed to an inbox; if they don't match, then DMARC automatically filters and reports offending emails to the sending domain's actual owner to flag impersonation.

However, if DMARC is so effective at curbing phishing, why does ransomware remain so prevalent? One of the primary reasons is that DMARC remains a criminally under-adopted technology, with only 14% of domains having adopted the protocol.

Because of all this, DMARC adoption is likely one of the top developments in the next stage of the war on ransomware. The upsides for this go beyond hardening security, with DMARC also helping to dramatically reduce the number of 'false positive' spam emails that end up being missed. So along with being a security boon, DMARC is also set to be an exciting development in the eternal struggle by PRs to get to the top of journalist inboxes.