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For The Challengers. The Rebels. The Innovators.


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Find out how Resonance combines the art of storytelling with innovation, behavioural science, data science and first-hand technology expertise to deliver business outcomes.


We have entered a new epoch, one defined by data and AI. As industries increasingly rely on data to differentiate themselves from competitors and drive decision making, so too does the need for clear, precise, and impactful communication increase.

Resonance ensure messages are not only heard but resonate with the right audience, making them uniquely positioned to serve businesses in this transformative age.


tom-1"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy."

Our Approach

We pride ourselves on taking a unique and innovative approach to every project we undertake. Our team of experts combines their extensive knowledge and experience to deliver exceptional results for our clients.

Our Expertise

We have a deep understanding and mastery of our craft. Our team of experts brings a wealth of knowledge and experience to the table, allowing us to tackle any project with confidence and precision. 

We stay ahead of the curve by constantly staying updated on the latest industry trends and technologies. This enables us to provide innovative solutions that exceed expectations.

Our Vision

We envision a world where businesses thrive and excel, empowered by our innovative solutions and strategic approach. Our goal is to not only meet but exceed the expectations of our clients, helping them achieve their business objectives and stay ahead of the competition.



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Every brand has its challenges, we're here to help.

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your technical needs. 

Explore our solutions to your marketing challenges.

From AI to Cloud, Resonance proudly boasts a team of seasoned professionals with an unrivalled depth of technical expertise.

tom-1"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your marketing needs. 

Read our Case Studies

Resonance works with the challengers, the rebels and the innovators. Read about some of our work.


Aiven was looking to cement its open source credits, Resonance analysed terabytes of Github data to create a PR news story.


When Google and Yahoo announced upcoming changes to their email policies, Resonance leveraged the news to raise EasyDMARC's global presence.

Insights from Resonance


News and views from the Resonance team.


Data and insights have never been more crucial in a world plagued with uncertainty and complexity.

Resonance interviewed 100 analyst relations professionals and found Analyst Relations (AR) has become a central force that brings strategic, competitive edges to businesses.


Claire-1"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in"

Wavelength is our regular podcast bringing you influential voices in B2B technology from journalists to marketing leaders .

Listen to our episode where we interviewed Seb Moss of DataCenterDynamics on all things Data Centre-related

Seb Moss Wavelength


Resonance is a B2B tech PR, AR and content marketing consultancy that helps brands grow.

Our passion and energy comes from the blurring of corporate reputation management and demand generation.

We are technology, business and communications experts made up of a team of computer scientists, journalists and marketing communication specialists.

Jess"Resonance is a group of technology, business and communications experts"

prcacouncil2023  CMS

Resonance is a proud member of the PRCA and holds its CMS accreditation. Our founding team members hold senior positions on the PRCA Council helping to share the future of the PR industry.


We're always on the look-out for great talent to join the team. If you're an exceptional Account Director, Account Manager - or a grad looking to build a career in Tech PR - then get in touch!


Find out more about our culture and the values that everyone who works for us embodies.

2 min read

How to gain valuable insights from complex analyst research

How to gain valuable insights from complex analyst research

Analyst research reports are often complex. As Analyst Relations professionals, we must increase the value of analyst research for our clients, drawing key insights from complex research papers to deliver clear, concise, and cogent advice.  

Analyst Relations (AR) programs are divided into earn and learn. Clients earn tangible benefits, including increased sales and funding from ranking reports and being recommended by industry analysts. The other side, which can be neglected, is what clients can learn from analyst research and inquiries. Industry analysts are experts, and their expertise should be treated as a hugely valuable resource. They have a bird's eye view of the industry, regularly communicating with vendors’ competitors, prospects, and existing clients.  

With inquiries, the approach is simple. Analyst inquiries provide clients with the opportunity to hear the analyst’s perspective directly from the source. As part of our work as AR managers, we provide clients with insights from inquiries that align most closely with their business goals. In this way, they are used as a strategic tool, where the analyst’s insights can directly feed into strategic decisions made by our clients. 

When it comes to analyst research, it can be trickier to pull valuable insights from the outset. Reports are written based on current trends or other areas of the market in which analysts are interested. Unless clients are directly collaborating with analysts on a bespoke research project, the content of the reports is unlikely to perfectly correspond to their current projects or campaigns. Therefore, it’s a case of reviewing the reports and uncovering the key insights related to the client. 

Once you’ve found that valuable, relevant insight, you can kickstart a conversation with an Analyst. This will deliver further value through relationship building and uncovering more information and insights. However, finding that research report insight isn’t always easy.  

Here are three top tips for finding the diamond in the rough:  

  1. Know the Analyst

Analysts are interested in and therefore like to write about certain topics. Once you understand who is likely to write about a specific topic that is relevant to your client, you have a much better chance of finding valuable insights. Here's how you can make sure you're choosing the right analyst.

  1. Learn the vocabulary

Complex industry jargon can leave even veteran AR professionals scratching their heads. Take the time to learn the industry vernacular, and you’ll be able to fit the terms into their proper context.  

  1. Condense, condense, condense

One of the core skills in any AR professional’s toolbox is the ability to condense extensive reports into two or three takeaways. Our clients are busy, and they don’t have time to spend hours reading through reports. It’s our job to condense the information and make their lives easier by bringing them insights in a clear and concise package. 

Analyst Relations programs aren’t just about inquiries and briefings. It’s up to us as consultants to ensure that the maximum value is drawn from every subscription, and a significant part of this value comes from analyst research. Follow the steps above and your clients will be eternally grateful. 

At Resonance, we create bespoke strategies for our Analyst Relations clients, drawing on entrenched experience in the field and leveraging our established connections. Ask yourself, are you getting enough from your AR strategy? Take the first step by booking your free health check today or contacting us at