Recent Blog Posts

A few Tips on creating a successful Inbound Strategy

A successful inbound strategy requires businesses to have personalised and genuinely helpful interactions with buyers. In the era of the informed buyer, and at a time where people face […]

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A Few Words From Our New Starters: Sean & Maya

July was a busy month here at Resonance and with it brought two new starters – Sean and Maya. Sean previously spent 18 months working in music PR, whilst Maya recently completed a master’s at […]

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THE ERA OF THE INFORMED BUYER: HOW TO INFLUENCE IT DECISION-MAKERS

In the modern day, where information is plentiful and only a Google search away, the simple task of making a purchase has become quite troublesome. The average person will spend hours researching […]

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10 tips for writing powerful SEO headlines in 2020

If your headline doesn’t grab the reader’s attention, the article it links to may as well not exist. Lose your audience with your headline and you’ve lost them altogether.

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Brand behaviour in a time of lockdown

It’s safe to say that coronavirus has completely warped what a “normal” day looks like for most people. For the last 8 weeks, people have been stuck indoors with minimal excursions, except for key […]

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Remote working: a beginner’s guide

For everyone around the world, 2020 is turning into a bit of a rollercoaster ride. For me, the year began full of excitement as I started my new job and career in PR at Resonance. Building on my […]

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How to get content marketing right during the coronavirus outbreak

Now that so many people are staying at home, there may never have been such a large and hungry audience for digital media.

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Why surveys can be the key to campaign success

For many years, surveys have been a quick and efficient way of understanding a target market and generating data that sheds lights on the current state of affairs. Having recently attending a […]

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How businesses can continue to market during the coronavirus lockdown

In the last few weeks, life – and business – as we know it has changed beyond recognition. Coronavirus is threatening both our world’s health and economy, and consequently political and business […]

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Debunking 8 PR myths

Public Relations (PR) is an often misunderstood field. Those unfamiliar with the industry, and even PR professionals themselves, can sometimes get the wrong impression about what the work […]

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