Insights From Resonance

Our latest blogs and news

Sarah Hersey

B2B tech PR expert helping companies build and manage their brand reputation.

2 min read

Why are in-person events valuable for journalists? Key insights from a recent conference

Last week, Resonance ran the publicity for the seventh international edition of the Chatbot Summit, which was in the UK for the first time. As well as the 2,000 delegates and 50 exhibitors, Resonance hosted a contingent of journalists from some of...

Read More

4 min read

Giving Your B2B Tech Solution an Identity

It’s high time we acknowledge the elephant in the room in the B2B tech industry: branding. It’s not just about having a fancy logo or a catchy...

Read More
From story to action: ESG metrics that matter

3 min read

ESG metrics that matter: using data to move from story to action

ESG, and communications in general, can be seen as fluffy and ineffective if you fail to establish clear goals designed to measure your progress....

Read More