Insights From Resonance

Our latest blogs and news

Tom Fry

Tom brings a unique understanding of technology to the team, enabling us to understand the smallest detail, which can have a critical impact on delivering the right message to your target audience, without drawing on our clients’ time. Tom chairs the PRCA Artificial Intelligence Group.

3 min read

When Bots Are the Audience: What the Rise of AI Crawlers Mean for Content Creators

How much of the internet’s web traffic is real? Probably less than you think. In fact, in 2024 the percentage of traffic that is driven by a person at a browser - dropped to below half for the first time. This raises an obvious question - where does...

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3 min read

Why You Should Care About Meta’s Latest AI Models

On Saturday, Meta launched its latest AI large language model – Llama 4. In fact it launched two models (Llama 4 Scout and Llama 4 Maverick) and...

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2 min read

MCP Explained: The USB-C Moment for Generative AI

Something I love about AI right now is how quickly it moves. Just when you think you’re getting a handle on the space something new comes along....

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