Insights From Resonance

Our latest blogs and news

Claire Williamson

Claire is co-managing director of Resonance. She has more than 15 years’ PR and marketing experience, working with start-ups to multi-national organisations across the technology, professional services and financial industries. Claire is currently the Chair of the PRCA Council and chairs the PRCA Analyst Relations Group.

1 min read

Resonance appoints Sarah Waddington as Non-Executive Director as part of its growth-drive into data-driven PR

Resonance, the data-driven PR, AR, and inbound marketing consultancy, has appointed Sarah Waddington, former Chartered Institute of Public Relations (CIPR) President and Managing Director of Astute.Work, as a Non-Executive Director to its Board.

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2 min read

How PR helps sales

The B2B buying journey has changed. Buyers now have all the information they desire at their fingertips – search engines, social media, analyst...

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3 min read

Skills every B2B tech PR agency needs

Having worked both in-house and agency side, I know only too well how difficult it is to find the right agency partner. There’s a talent dearth, not...

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