Insights From Resonance

Our latest blogs and news

Tom Fry

Tom brings a unique understanding of technology to the team, enabling us to understand the smallest detail, which can have a critical impact on delivering the right message to your target audience, without drawing on our clients’ time. Tom chairs the PRCA Artificial Intelligence Group.

2 min read

Tech companies: A positive force in an age of COVID-19

The world is adjusting to the new reality of COVID-19 and its impact on businesses. Alongside immediate concerns for health, the pandemic is creating a host of economic stresses, particularly for the poorest and most vulnerable members of our...

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3 min read

What next for open banking after Brexit?

Two prime ministers and two general elections later, the United Kingdom left the European Union on 31 January 2020. After years of political...

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Reports on a laptop

2 min read

Why the way we measure PR needs to change

In the digital era, the measurement of PR needs to change. While AVE is no longer an accepted measurement, the impact of B2B tech PR is still...

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